Customer Relationship Management



Knowing and Growing your Customers

Sales Optimization

Find. Win. Book. Retain.sm - Focus your sales efforts on the right customers to increase revenue. Acumen Solutions’ approach to find, win, book, and retain revenue brings together Marketing, Sales, Finance, and Customer Service to develop and implement a comprehensive sales strategy encompassing process improvements, channel management, and marketing automation.   

Contact Center Effectiveness

Interact with Customers Consistently and Efficiently – We improve the effectiveness of your contact center by increasing the consistency of the customer interaction through automation and management improvements, while actively managing costs.  Analyzing key issues, such as agent productivity and customer experience, delivers insight into the changes necessary to ensure parity between customer expectations and delivered value that drives cross sell/upsell opportunities.

Customer Experience

Make Every Customer Touch Point Drive Sales and Service – Acumen Solutions investigates each customer touch point, focusing on the direct sales, contact center, and self service experiences, to ensure that you meet or exceed your customers' expectations. We develop metrics to track customer experience, provide feedback to all customer channels, and create customer insight programs to support the cross-sell/up-sell opportunities.

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Contact:

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Case Studies:

Regional Financial Services Company - Salesforce.com

Healthcare Staffing Provider - CRM Training

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Published Articles:

Balancing CRM and Service Management (PDF) ITIL practices and CRM applications converge, can you have one without the other?

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Salesforce.com Aims to Replicate Merrill Lynch Deal (PDF) Acumen Solutions is quoted in this Securities Industry News article regarding adoption of on-demand applications in the Financial Services sector. Read the full article...

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